62% of internet users prefer watching videos for information. It’s easier to view a picture than to read a paragraph about it. We are designed to understand and learn better through graphical means. Humans started writing through cave drawings and symbols. Visual communication can include images, videos, infographics, graphs, data visualization, illustrations, memes, GIFs, etc.Īlthough visual communication began engaging viewers drastically since the prominence of the Internet, interacting through visualization is ancient. It is simpler, better, and more convenient than traditional “text-based” content. ![]() Visual communication conveys ideas, knowledge, thoughts, and information through graphical or visual means.īy interacting through visualizations, we can easily capture viewers’ attention and explain our cause. ![]() ![]() It took about 500 years for these texts to be aided or replaced by visual communication. In the 15th century, gathering knowledge and news via text became mainstream through printed books and newspapers.
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